Friday, September 27, 2002

Office of Orwellian Imagery

As Jesse Walker pointed out in the October issue of Reason, it seems the graphic designers in the Bush administration are trying to tell us something. Case in point: the seal of the new Information Awareness Office, a part of the Defense Advanced Research Projects Agency. The seal depicts a pyramid surmounted by an eye casting its glowing gaze over the entire earth. Now DARPA has done lots of great things, including creating what would eventully become the Internet, but their choice of symbols is downright creepy. See also the animated logo the U.S. Patent & Tademark Office is using to symbolize their commitment to homeland security - also featuring a disturbing eye, this time peeking throug a keyhole.

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